Logomarks

The logo is the cornerstone of a brand identity. It takes expertise, talent, time and persistence to craft one well.

Creating a brand demands imagery, words, sounds and experiences to shape an impression over time. It is the consistent union of these aspects that associates a brand with a value, product, service, taste or experience. 

A memorable mark creates a lasting impression – one which when done well endures and seals the brand to a promise. It starts the process to tell a story, make an offering, provide a solution, convey a meaning.  

It is the first thing someone sees, and the last thing one might remember. It fulfills so many roles. It becomes a seal of character and trust.

For over three decades Riley Lawhorn has consulted and helped numerous organizations grow with intelligent, memorable, enduring brand identities.

Creating a good logo is not only work — it also a passion.  

SalesGlobe
Sales Consultancy to the Fortune 500

Rexmark
Home and Commerical Exteriors

AirGaGa
Equipment Brand for the Dodgeball-like Game

The Synchronicity Group
Construction and Development

BlueSpan Communications
Wirless Information Network for Utilities

Gentleman Golfer
Golf Apparel with a Grin

BMOC
Building Maintenance Optimization Consultants

AirCell
Sport Equipment

Sleepy Hollow Door Co.
Artisan Custom Doors

The Pier House Group
Beachfront Real Estate

MegaConference Las Vegas 2019
News Publishers National Conference

TetonEats!
Jackson Hole Foodie Publication

Virgina Beach Ospeys
School Athletic Mascot

Bravo!
Printing and Branded Products

Praise! Tennis / USTA-Atlanta
Tennis Programs Brand for Churches

eZ Copy
Print, Pack & Ship

Munson Design Group
Interior Design

Fontis
Business Management Consultants

Loafin' Brand
Baked Gift Campaign

Excel Sports Performance
Fitness Training for HS/College Athletes

McDonough West Village
Western-theme Campaign for Retail Center

CoalTek
Cleaner Coal Technology

Samaritan House
Building Self-Sufficiency for the Homeless

Team Ross Golf
PGA Instruction

Square Hat Wine Company
Sommelier and Wine Merchant to the Oenophile

Earth Resources Group
Non-profit Foundation for Green Technologies

Marcello's
Italian Restaurant

BluePoint Homes
Residential Real Estate

Chattahoochee Riverwalk Nature Promenade
Designed freelance for Jones Worley

Atlanta Youth Tennis Association
Building Character in Underserved Communities

The News Industry Summit 2018
Regional Conference of Newspaper Publishers

Cosmo
Heavy-duty Inflatable Soccer Goal

Buckhead Business Association Leadership
Nuturing and Mentoring Community Leaders

Random Acts of Appreciation
Customer Appreciation Campaign

VIP
Extended Vehicle Warranty Program

The Art of Conversation
Personal and Corporate Communication Training